Client: Hulu via VaynerMedia
Project: Create social media assets to encourage viewership
My Role: Design
Team: Tricia Olds (ACD), Brian Hettler (AD), Keshvar Alikhani & Peter Sitomer (Copywriters)
Project: Create social media assets to encourage viewership
My Role: Design
Team: Tricia Olds (ACD), Brian Hettler (AD), Keshvar Alikhani & Peter Sitomer (Copywriters)
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While Hulu's production team was working on gazumping Netflix's documentary about Fyre Festival, my team was brainstorming how to promote it on social media. We created a mix of clips, GIFs, and stand-alone infographics that leaned into meme-y Internet culture and tied back to Hulu's brand look and feel.